In How to Write Great Copy for the Web, author Donna Spencer will help you start writing content for the web that works! Learn about how writing web copy differs from other forms of writing, and how writing useful, functional and concise copy can both help persuade your readers, and also help with search engine optimization!
Whether it’s for your own site, or for somebody else, How to Write Great Copy for the Web will quickly bring you up to speed with some clever strategies that will make you popular with your site’s visitors, or with your clients!
The mini-book begins with a great description of how the web differs from print. As anyone who has surfed the web for any amount of time will know, we don’t really read web pages in as much as we scan them. That means you need to write in a way that helps the user breeze through the content.
From Freelance Switch’s review on this ebook {link}
You can view the first pages of the book including the contents and some sample pages at the Lulu Book Preview.
